Marketing channels
These channels have been so far planned to use for marketing BeaCh. Codes: *emailed, #called, %agreed, ¤disagreed, $material sent
Noticeboards, email lists and career services of
- schools and student unions (#Laurea, %Metropolia, $Haaga-Helia, #Humak, $Arcada, %Diak, TaiK, *TKK, *HY, $Hanken, *HSE)
- $student organizations (addresses from Janne)
- other NGOs ($JCI, $EBBF, $Dodo, $SPR, Demos, $Amnesty, Unicef, MLL, Luontoliitto, $SLL, Maan ystävät, Animalia, Invalidiliitto)
- MIPS-lista
websites for people who want to start their own business
*http://www.uranus.fi/yrittajyys/haetaan/?SESSID=5fae02bcc47cf4e0b3aaa9a47cffd56a
*http://www.yrittajat.fi/
http://www.yrityssuomi.fi/
*http://www.yrityshelsinki.fi/
$http://www.mol.fi/mol/fi/04_yrittaminen/index.jsp (they can only put the ad there if it comes from TEM)
#http://www.uusyrityskeskus.fi/default.asp
http://www.te-keskus.fi/Public/?area=7651
$http://www.ekoyrittajat.org/
%http://www.naisyrittajyyskeskus.fi/
%http://www.prh.fi/fi/kaupparekisteri/perustaminen.html
http://www.vero.fi/default.asp?article=380&domain=VERO_MAIN&path=5,40,89,91&language=FIN
websites for people who have ideas they want to share
$http://www.shareideas.org/index.php/Main_Page
$http://www.idealiike.fi/elohopea/index.php
$http://www.globalideasbank.org/site/home/
websites for people who want to start their own business
*http://www.uranus.fi/yrittajyys/haetaan/?SESSID=5fae02bcc47cf4e0b3aaa9a47cffd56a
*http://www.yrittajat.fi/
http://www.yrityssuomi.fi/
*http://www.yrityshelsinki.fi/
$http://www.mol.fi/mol/fi/04_yrittaminen/index.jsp (they can only put the ad there if it comes from TEM)
#http://www.uusyrityskeskus.fi/default.asp
http://www.te-keskus.fi/Public/?area=7651
$http://www.ekoyrittajat.org/
%http://www.naisyrittajyyskeskus.fi/
%http://www.prh.fi/fi/kaupparekisteri/perustaminen.html
http://www.vero.fi/default.asp?article=380&domain=VERO_MAIN&path=5,40,89,91&language=FIN
websites for people who have ideas they want to share
$http://www.shareideas.org/index.php/Main_Page
$http://www.idealiike.fi/elohopea/index.php
$http://www.globalideasbank.org/site/home/
places where people are looking for opportunities for trainings and self-development:
$www.uskallainnostua.fi
Facebook groups of Dodo, SPR, Demos, $Amnesty, Unicef, MLL, Luontoliitto, SLL, Maan ystävät, Animalia, Ideaparkittamiselle loppu, We don't need Starbucks in Finland, Vihreät, VIITE, AIESEC alumni, AIESEC Finland alumni, AIESEC in Finland, 60th anniversary, wikiparty, Kuinka pitkälle hänellä on oikeus päästä?, Ei kallioparkkia Ouluun, Tue reilua kauppaa, Tietullit Helsinkiin nyt, Push for change, Vaara uhkaa!, Joku raja! $related causes
Labour unions and their student organizations (websites and mailinglists/newsletters): TEK, Tehy, SuPer, JHL, SMJK, STTK, STHL, PAM, STEKA
Facebook groups of Dodo, SPR, Demos, $Amnesty, Unicef, MLL, Luontoliitto, SLL, Maan ystävät, Animalia, Ideaparkittamiselle loppu, We don't need Starbucks in Finland, Vihreät, VIITE, AIESEC alumni, AIESEC Finland alumni, AIESEC in Finland, 60th anniversary, wikiparty, Kuinka pitkälle hänellä on oikeus päästä?, Ei kallioparkkia Ouluun, Tue reilua kauppaa, Tietullit Helsinkiin nyt, Push for change, Vaara uhkaa!, Joku raja! $related causes
Labour unions and their student organizations (websites and mailinglists/newsletters): TEK, Tehy, SuPer, JHL, SMJK, STTK, STHL, PAM, STEKA
$EK or some other channel to find people who could take BeaCh as a training for their job (like an idea-day). E.g. a letter that each AIESECer would send to HR managers of their own companies in SMS. In the letter there would be a very visionary text about how AIESEC has decided to start advancing SE in honour of our 60th anniversary and opportunities for the companies are donating money, sending their employees to training. Same kind of letter would go to AIESEC alumni.
promotional stand in $night of the arts and AMK and Taik lobbies, flyers on AIESEC stands in university opening carnevals and #yrittäjän päivä 5.9. at Narinkkatori (they had no promotion opportunities but will be happy to cooperate next year)
articles in $Helsinki Times, newspapers of student unions (both universities and polytechnics), Voima, NGO newspapers, $Kauppalehti, labour union magazines
promotional stand in $night of the arts and AMK and Taik lobbies, flyers on AIESEC stands in university opening carnevals and #yrittäjän päivä 5.9. at Narinkkatori (they had no promotion opportunities but will be happy to cooperate next year)
articles in $Helsinki Times, newspapers of student unions (both universities and polytechnics), Voima, NGO newspapers, $Kauppalehti, labour union magazines
Advertisement has been sent to these groups:
Students, AIESECers and alumni through
Companies and adults through
People interested in entrepreneurship through
Societal impact -minded peole through
Posters and flyers taken to e.g. Vantaan työvoimatoimisto, Urabaari, Universities through LCPs, Libraries, Participants of Innovations for the Bottom of the Pyramid seminar
Ideas
Sending advertisement to
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