Marketing material: posters
This is a poster idea we got with Irina. It it to have three different posters for different target groups: 1. students, 2. people who want to start a business, 3. people who have business ideas they can't or don't want to make happen themselves. Each poster would have two pictures:
one today-picture (1. student / 2. nurse / 3. any 30-40-year-old person) with a text about what the person is doing 26.8.-1.11. (1. learning how to produce innovations / 2. getting experts feedback and advice for own business plan / 3. giving own "excess" ideas for others to grab and brainstorming more)
and one 20-years-later-picture (1. student has become a businessman / 2. nurse is no more a nurse and is living in a developing country / 3. the person is 20 years older and looks quite the same but has a new friend in the picture) with a text about what has happened during those 20 years (1. My company has reduced the amount of waste produced yearly in Finland with 100 000 kg. / 2. My company has prevented 20 000 HIV infections in Africa / 3. My friends company has helped 5 000 homeless people get a permanent job.)

